The Blog of Erica Duran

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“Set Yourself Free From Fear” with Erica Duran

Are you dealing with a crippling fear right now? The type that pulls you back two steps every time you take one? Are you afraid of spending money in case you never receive more? Are you afraid of failing and what people will think of you so you never really try? Are...

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Ask A Question, Get Featured!

Aloha Friday! Ask a question and get featured on my podcast and blog! One way I started bringing more visibility to my business was getting featured on other people's podcasts, blogs, and video summits. At the time, I didn't even care what their niche market was - I...

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Time For Your Business Breakthrough?

Aloha! If you’ve been working to grow your business for a while now or promised yourself this year would be different and things aren’t happening as fast as you want, then I‘d like to help you create a MAJOR business BREAKTHROUGH. Here’s the scoop... I’ve heard from a...

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[Ep 90] Profit Recovery Basics with Erica Duran

Aloha Escape Artists! E Komo Mai (Welcome)! I’m about to get on a flight back to Hawaii to host some VIP Day Intensives. It is too late now to book your VIP Day Intensive for this round, but you can check out my VIP Day Intensive Information page and see all the other...

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[Ep 89] Over-planning Your New Year? with Erica Duran

Aloha Escape Artists! Hau ‘oli Makahiki Hou!  (Happy New Year!) And a big E Komo Mai! Welcome to the Erica Duran Show - Freedom Based Luxury Lifestyle Design Radio Episode 89 - "Are You Over-planning Your New Year?" The first podcast of 2017! Mahalo for joining me...

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Mele Kalikimaka! from Erica Duran

Aloha! Mele Kalikimaka! (Merry Christmas!) It is a holiday week and you are hopefully having a great time with your loved ones. I just wanted to send a quick note to thank you so much for being a part of my community in 2016 and wish you a profitable new year! I'd...

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“Productivity Power Hour” with Erica Duran

I haven't written about any productivity tips in awhile. I thought this tip today would really help you if you were taking part of my new 10-day Challenge to Snagging Your First High-Paying Clients. Even if you are not in the challenge, this could help you in so many...

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“Can I Really Do That?” by Erica Duran

When I work with a new client, the first three to four weeks are pretty "messy". Many of them have been stressed, overwhelmed, and overworked and have forgotten how to dream. They have forgotten how to have fun. They don't allow any joy in their life out of fear that...

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“A Reflection On Yearly Planning” by Erica Duran

I used to LOVE the end of the year/beginning of the new year so I could dive into planning everything ahead. I would order a big wall calendar and new planner pages and not do anything for two or three days until I had a beautifully planned year. Looking back this was...

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“This May Surprise You” by Erica Duran

I used to think that the less I charged for my services the more people I could serve. What may surprise you is that it takes the same amount of effort to sell a $50 one-off session as an all-inclusive package for $2,000! Clients don’t flock just because you have low...

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“Mindless Automated Design” by Erica Duran

Entrepreneurs, I invite you to set up some mindless automated design systems in your environment. Being a modern entrepreneur and growing your business can be challenging enough. Add on a few bad habits and you could be doomed! [Tweet "Add on a few bad habits to an...

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“Mantras That Work” by Erica Duran

I used to think that mantras and visualizations were so silly and I couldn't believe that they could work. But as I started speaking to and receiving mentoring from people who were really making all their dreams come true and living their life in a really big way, I...

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“7 Keys To Consistent Income” by Erica Duran

[Tweet "Consistent income comes from consistent marketing."] Consistent Income comes from consistent marketing. This is what we've been told for years. However, there are a few other methods to achieving consistent income in your service-based business that has served...

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“Dog-Tired Of Trying To Find Clients?” by Erica Duran

Confession!  I've never "found" a client. You may be shocked! I've been earning $10,000 to $20,000 per month! How? Because clients find me. If you are feeling overwhelmed and exhausted in your business, it might be because you are trying to find clients. [Tweet "If...

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“Should I Work For Free?” by Erica Duran

This question surprisingly comes up a lot. And after thinking about it more in depth to write this article I see why. There is a sort of inner conflict around working for free. Our coaches tell us to "Charge what you are worth" and "Stay strong on your pricing." But...

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“Selling Is Serving” by Erica Duran

When you are worried about how you are going to close a sale so you can pay your bills constantly, you are not being of service. You are too wrapped up in your own life in a sort of survival mode and not looking outside of yourself to be of service to others. [Tweet...

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“Target Markets Gone Wild!” by Erica Duran

Target markets have gone wild in the modern entrepreneurial world causing procrastination, entrepreneurs second-guessing themselves, and staying broke way too long! I think that having a target market and a very drilled down niche is vital (especially if you are...

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“Lead Magnet Basics” by Erica Duran

One thing that I see modern online entrepreneurs struggling with and procrastinating around is their lead magnet! Also, known as an opt-in bribe, free gift, freebie, newsletter bribe, etc. For this article's sake, I'll be using the term "Lead Magnet". This is one of...

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“Split Your Focus, Split Your Results” by Erica Duran

There is an endless list of things you can focus on to grow your business. Goals Marketing Strategies Watching Your Competitors and What They Are Doing Etc. But when you split your focus, you split your results! [Tweet "When You Split Your Focus, You Split Your...

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“Q and A Session Part 3” with Erica Duran

It is time for another Q&A session! If you would like to ask a question, click here:  Ask Erica A Question You can either record your question as a voicemail or set up a time to chat live so we can dive deeper into the conversation. Let's Jump Right Into Some Of...

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“This May Sting A Bit” by Erica Duran

Procrastinating on something you've been DYING to get out in the world? Feeling a little stuck? Want to snap out of it quick? Caution: This Might STING A Little... Think for a moment if you were scrolling through Facebook and saw someone else promoting, offering, and...

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“Get More Clients In 15 Words Or Less” by Erica Duran

Are you adding to your email list and hosting free consultation calls day after day, but still no clients? You know the fortune is in the follow-up, right? But what do you say exactly to someone that has been on your email list for awhile now and has never taken...

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“I Just Need To ______ ” by Erica Duran

One excuse that I hear most often from people who say they want to get more clients, make more money, and have more free time usually starts with “I just need to…” As in, “I just need to…” ▪ Get my website up (or make improvements to my site) ▪ 
Take another webinar,...

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“Survey Says!” with Erica Duran

One of the things I see over and over again with my private clients is that they KILL themselves marketing EVERYWHERE trying to get clients, without doing the all-important first step: Figuring out who THEY would like to work with and then surveying them. Ask your...

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“Are You Over-planning Your New Year?” by Erica Duran

This is probably a little bit unexpected from a productivity expert and business coach, but I've been seeing a whole lot of over-planning going on in the entrepreneurial world. I really do love the act of planning and strategizing and you can peruse the past three...

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“Vision Boards That Work (Part 2)” by Erica Duran

A few months ago I shared some different methods of creating vision boards and how they were working for me. I am not a fan of wasting hours flipping through magazines for just the right image when I can just Google it or take a photo myself. I am also not a fan of...

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“Work Less With The 2-1-2-2 Method” with Erica Duran

I'm always dreaming up systems and strategies to work less. On average, I usually enjoy 3-day work weeks and I've shared some of my secrets and strategies on my blog, videos, and podcast: Blog:  "My New Schedule" Podcast:  "How to Batch Your Tasks and Arrange the Days...

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“Q and A Session Part 2” by Erica Duran

E komo mai (welcome) to our 2nd Q and A session! I’ll be doing a Q & A show at least once a month now on the podcast so I can answer REAL questions you guys have about creating a freedom based business and luxury lifestyle. If you have a question you can go...

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“Q and A Session Part 1” by Erica Duran

I’ll be doing a Q & A show at least once a month now on the podcast so I can answer REAL questions you guys have about creating a freedom based business and luxury lifestyle. If you have a question you can go to ericaduran.co/question and record your question...

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“Simple Marketing Planning” by Erica Duran

[Tweet "Consistent income requires consistent marketing."] Consistent income requires consistent marketing. Many entrepreneurs that come to work with me don't have a marketing plan. I think:  They don't know how to create a marketing plan.  They don't want to feel...

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“Premium Package Basics” by Erica Duran

If you have a small email list (under 2,500 for the sake of this article) you can still make a really good living by offering one to one support to people. But you need to package it. I am a strong believer in not getting trapped into the "dollars for hours" game even...

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“The Myth About Your List” by Erica Duran

Let’s talk a little about list building.   I’m sure you’ve heard all over the internet marketing circles “the money is in the list.” Higher is better. If you don’t have that big of a list, you can still sell at that high level but it takes a lot of advertising. When...

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“My New LinkedIn Strategy” by Erica Duran

I used to LOVE LinkedIn when if first came out! I thought Facebook was a waste of time, and then when LinkedIn came out I was so in love! It is like a "Facebook for only serious business!" I would tell people. You could prospect for business, find new team members,...

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“Vision Boards That Work” by Erica Duran

I am not one for creating vision boards. I know some people find it relaxing and inspiring. But it just wasn’t for me. Flipping through magazines for hours hoping to find the right images?  Glue? Scissors? Ugh! Not my idea of a good time. I want the image I want when...

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“How To Not Be Pushy and Salesy” by Erica Duran

One of the biggest fears my clients have is sounding pushy and salesy on their sales calls and complimentary consultations. They are so excited when they discover who their ideal clients are and feel inspired when they create their premium packages, but when it comes...

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“Permission to Want What You Want” by Erica Duran

This week I was messaging a friend back and forth on Facebook. She was trying to do something outside of her comfort zone and I was trying to be a good supportive friend. I said things to attempt to encourage her like: “Think of all the people you are going to help,...

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“Invest, Learn, Teach!” by Erica Duran

One of the things I’ve done over the years while growing my business is to continually invest in myself through programs, coaching and training. But what I did differently than most was that I didn’t let the knowledge or the materials become "dusty" on my hard drive....

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“My New Schedule” by Erica Duran

This week I ditched my editorial calendar and asked around social media what I should write about. One of my great friends and a member of my private Facebook group suggested the article for this week! She suggested this:  “How about what we would see if we looked at...

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“Stop Ladder Climbing, Start Leaping” by Erica Duran

Being an entrepreneur is very different from working in corporate or being a business owner. It mostly has to do with how you view risk. Business owners and employees are looking for survival and security. They see obstacles, potential losses, and risk. Instead of...

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“Email Autoresponder Series Made Easy” by Erica Duran

*updated March 22, 2016 I thought that after my article last week, “Why I Cut Thousands from My Email List Last Weekend”, I would follow up with what I did next. I created a 6-part email autoresponder “Welcome” series. I know some other people call it an “Onboarding”...

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“What Are Your Office Hours?” by Erica Duran

You have the luxury of creating your own work schedule; however, there must be some sort of routine and structure to be a “real” business. Your Office/Work Hours may be split due to other obligations, and that is OK. Just commit to when you will give time to grow and...

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“Your Business Cocktail” by Erica Duran

Your Business Cocktail is an amazing blend of your passions, your skills and what people actually WANT and WILL pay you for. Notice I said, “want.”  Many people make the mistake of thinking of an idea for a business and saying something like “Everybody needs this!”...

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“The Art Of Creating More Time” by Erica Duran

Saying “I don’t have time” is the grown-up version of “The dog ate my homework.” [Tweet "Saying “I don’t have time” is the grown-up version of “The dog ate my homework.” @ericaduranintl"] There is an art to creating more time. We all have the same amount of time in a...

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“Your Weekly Productivity Checkup” by Erica Duran

Why take the time to do a weekly productivity checkup? Well, a week is the perfect span of time to check in with yourself and see how productive you are being. A week is long enough to not be reactionary in your thinking. And a week is short enough to catch yourself...

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“Do You Have A Core Day Go-To List?” by Erica Duran

Click here for your FREE Core Day Go-To List Template If you’ve taken one of my programs previously or worked with me one-to-one, I often recommend having one “Core” day (at minimum) per week. Core Day(s) -This is a day where you don’t touch anything to do with your...

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“Schedule Your Life Reboot Day” by Erica Duran

Ever have too many programs or internet browser windows open and your computer starts to run slow and sluggish? Your computer may even freeze up causing all productivity to stop. The computer is trying to process too much information at one time. When this happens you...

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“Uncovering the Mystery of #Hashtags” by Erica Duran

Hashtags seem to bring up a lot of mystery and questions with those I coach on social media strategy. But hashtags are not that new.  They were actually first used on Twitter back in 2007.  But to those that are Gen X or older they seem a little strange still....

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“7 Ways To Get Luxury Travel For Less” by Erica Duran

You will be so much more creative, happy and productive if you are comfortable when traveling. It is said that one hour of “airplane time” (working without distractions on an airplane) is equal to three hours of “ground time.” How productive are you when you are...

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“Less Paper, More Freedom” by Erica Duran

A big part of living a freedom based lifestyle is living with less “stuff.” You need to have everything at your fingertips whether you are traveling full time or just want fewer obligations to paper. For many people, all the paper in their life is a big anchor to...

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“Cash Is King. But Cash Flow Is Queen!” by Erica Duran

You’ve heard the saying thousands of times “Cash is king”. But who really calls the shots in what you can do in your business (and life for that matter) is the “Queen” or cash flow. In the past, I worked with several wealthy men in various consulting positions. What I...

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“The 13 Things I Learned In 2014” by Erica Duran

This is the time of year that I usually write goal orientated or resolution-setting type articles. The past articles are still appropriate and you can find them here: A Simple Checklist to Plan Out Your New Year Avoid the Top 7 Resolution Mistakes This year I wanted...

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“Stress-free Holiday Freedom” by Erica Duran

Are you feeling happy and relaxed this holiday season? I recommend people tackle the holidays like any other project or workflow. The foundation is the same. I work with clients on creating a Critical Path Timeline for their business and you can do the same for all...

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“Easy SEO Hacks” by Erica Duran

Sorry if this article is a little more “techie” from my usual style. Many in my audience are attempting to design their own websites with tools like Wix and WordPress. The sites end up looking OK but fall very short when it comes to their SEO (search engine...

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“How To Create Your Freedom Budget” by Erica Duran

When creating a freedom based lifestyle, the most important thing is your mindset - making the decision to live exactly how you want to live without being swayed by society or what you think you “should” be doing. However, the second most important thing is money. In...

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“Beware of Habit Gravity” by Erica Duran

Habit gravity is the pull you feel sucking you back into your old ways. You may have big visions and passion for creating your ultimate healthy and fulfilling lifestyle. On New Year’s Day and sometime around back-to-school time, you feel re-energized to “buckle down...

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“Productivity Lies” by Erica Duran

With so many people taking the leap into entrepreneurship these days, productivity is a hot topic! When you start a business, you quickly realize that your only job is turning time into money.  It is all up to you now.  You won’t get paid or survive by pretending to...

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“How To Productively Get Out Of A Rut” by Erica Duran

Feeling like you are in a rut from your job or business is such a productivity killer! Burn out is a serious problem for new entrepreneurs.  In the beginning of their business, they find themselves working 24/7 and doing every little task alone.  Their rut comes from...

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“Take Control of Your Freedom!” by Erica Duran

What does having more freedom in your life mean for you? Is it freedom of time? Freedom of location? Free from financial worries? Freedom from certain relationships? Freedom from old thoughts repeating and repeating in your mind? Freedom from extra weight? Freedom of...

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“Boost Your Business By Stalking COIs” by Erica Duran

Centers of Influence or “COIs”  are those who have a lot of contacts or followers in your target or niche market or they are leaders in your industry or community. Basically, they are not better humans than you or anything like that… they just have more clout or...

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“Where Is All This Clutter Coming From?” by Erica Duran

In previous articles I’ve discussed that clutter can come in many forms not just your actual physical “junk”.  It can be your body image, paper, electronic files, old ideas and limiting beliefs, events on your schedule you really don’t want to attend, etc.  Clutter is...

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“Take Your Vision Beyond the New Year” by Erica Duran

Your vision for a new year doesn't have to be done in January! You've probably scratched some New Year's goals on a napkin (or more preferably in your planner :). And, you might find yourself saying "Now what?" or even "Well, that didn't last long!" A more productive...

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“Get Productive By Costuming” by Erica Duran

Halloween is not the only time of year for costuming. "Costuming" can be a great way to motivate yourself into higher productivity! Think back to when you were a child. How did playing dress-up or putting on a superhero costume make you feel? Did you take on the...

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“Is A Paperless Office Possible?” by Erica Duran

Question:  "Hello Erica,  I enjoyed meeting you and your talk at the Women's Council of Realtors last Friday.  I would like to turn my business to become paperless and how could this be accomplished?" Thank you, Mike Balbus, Realtor Laguna Niguel, CA Erica's Answer:...

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“How To Trick Yourself Into Action” by Erica Duran

Looking from the outside, I think a lot of my clients and readers think that I must never put things off or procrastinate.  Which…surprise…is entirely not true.  I am still human and although I LOVE my work, there are a lot more interesting things to do in this world...

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“Ship Don’t Schlep” By Erica Duran

For me, one of the biggest hassles with traveling has to be luggage! If you know me at all you know I don’t like having a lot of “stuff” or clutter around and the thought of dragging it around when I’m traveling drives me crazy!  So, I usually advise clients to "Ship...

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“Be Productively Lazy” by Erica Duran

I have many clients that at times feel terrible about themselves because they feel they are unmotivated, lazy or overwhelmed. They get bombarded with business tips from the “gurus” on a daily basis and so they try to do all the “right things” to get their business up...

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“Are You An Insecurity Work Addict?” by Erica Duran

“Insecurity Work”* – any activity which makes you feel better about yourself but which doesn't actually move your life or business forward. The information that is produced as insecurity work is vital. But,  insecurity work does not actually move your life or business...

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“Simply, How To Focus” by Erica Duran

There is one concept that is the basis of all time management and productivity...focus.  It is really impossible when you think about it to get anything done well without focusing.  And, if you don’t want to do something well - you should ask yourself “Why am I even...

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“Use Batching To Get A 3-Day Work Week” by Erica Duran

“Batching” is the second most important time management and productivity technique. Some people call it "chunking" but I don't think "chunking" sounds like something I'd want to do. The first most important productive practice, of course, keeping a day planner or...

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“Oh My! Where Has All My Time Gone?” by Erica Duran

When you first start working for yourself it is extremely hard to see where your time is going.  You are finally in control of your day-to-day schedule!  It is what you’ve always wanted, right? But, somewhere between the burst of productivity you get from leaving your...

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“Unleash Your Inner Hoarder” by Erica Duran

Hoarding doesn’t apply to just those people you see on TV that may have sadly lost a few pets in their piles of junk.  We all have a mild case of hoarding in some form or  other. It could be in the form of physical things like a vast collection souvenir matchbooks,...

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“Your Office: Tired or Inspired?” by Erica Duran

(Note: in the photo above, the planner on her desk and the dog on the sofa are not an accident! :) Everyone has different office needs.  With the overwhelming amount of people that are working from home now and starting their own businesses (especially women) an...

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“Does Your Garage Pass The Test?” by Erica Duran

Have you ever had to move your household?  If you have you probably couldn’t believe all the stuff you had accumulated over the years. If you know me at all you know I LOVE moving!  Most people dread moving but every spring my lease seems to be up and around February...

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“Avoid the Sea of Sameness Online” by Erica Duran

This article is different than my regular time management and productivity routine.  But, in my personal life and business I come across a lot of people in direct sales and network marketing companies.  I promise to get back to time management and productivity next...

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“Why Having Gratitude is Productive” by Erica Duran

It is so easy to get caught up in the day-to-day activities and busyness and lose perspective on what you are really grateful for.  I am worried that this is becoming a cliche’ (especially today) and people are not really taking the time or action to write what they...

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“Busy Is a Four-Letter Word” by Erica Duran

I cringe every time I go to an event or networking function and person after person I come into contact with says they are "too busy" or they "don't have enough time" when I ask them how they are doing. First off, these phrases are often just knee-jerk reactions if...

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“Entry Ways That Support Your Day” by Erica Duran

(Note: This is an older article from my Certified Professional Organizing Days, but it included useful tips for busy entrepreneurs to stay productive and focus on business, not their missing keys!) Question: Hi, Erica! Our phone session was great last week! I never...

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“Is Networking Wasting My Time?” by Erica Duran

Question: Hi, Erica. I am always told that in-person networking is a good thing for my business, but lately it is seeming more like big a waste of time for me. I have to seek out the events, reserve my spot, get dressed to impress, drive, park the car, engage in idle...

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“Do Less Better” by Erica Duran

For months, my business coach had been telling me to take a full day off each week for rest and renewal. I totally disagreed with her. I mean, I don’t have a family of my own with all those weekend gatherings, soccer games, and dance recitals. When I thought about...

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“Streamlining Your Morning Routine” by Erica Duran

Question: Hi, Erica! I've been thinking about each part of my day and how I can simplify it. One part of the day that is most challenging for my family is the morning routine. What are some ways that I can start the day off with less stress?” ~Angela Wilson,...

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“How To Plan With Last Minute Changes” by Erica Duran

Question:  “Hello, Erica! I’ve been doing a really good job proactively using my new paper-based day planner and mapping out what is important for me to get done each week. However, my son who is an aspiring actor often gets called to audition at the last minute and...

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